Lead Pops

  If you need deals NOW and looking for a quick fix, lead generation is not for you.  Before we get into today’s article, I invite all of you to go back to what I wrote last week about generating Mortgage Leads in 2023 . That article sets the foundation for Critical Step #1. The steps in this article are from my 7+ years of lead generation in the housing industry. I have been a top-level marketer for consumer direct, retail, wholesale, and real estate channels, along with B2B and B2C. Over this time, I have generated over 300 million in closed loans and increased production by 75% using my marketing strategies. In short, what I do works, and I hope this helps you learn from my expertise.    Critical Step #1: Set Realistic Expectations If you are in the “I ran Ads for 30 days with no results” and then told yourself a story that it doesn’t work, then I am talking to you right now.  Setting expectations may seem like an odd number one, but ...

In the competitive world of mortgage lending, generating high-quality leads is essential for loan officers to thrive. With the digital landscape constantly evolving, it’s crucial to stay ahead of the curve and implement effective lead generation techniques. This blog post will explore some powerful strategies to generate leads specifically tailored for loan officers, with a focus on the innovative solutions provided by Lead Pops. As a loan officer, your primary goal is to connect with potential borrowers who are actively seeking mortgage solutions.  Lead Pops , a leading company in the industry, offers a comprehensive suite of lead generation tools designed to maximize your success. By leveraging their cutting-edge technology and expertise, loan officers can take their business to new heights. One of the most effective techniques offered by Lead Pops is the creation of customized landing pages. These landing pages are designed to capture the attention of potential borrowers and con...